[Amigo] A new fragrance gift idea born from the idea of ​​"giving a date"

I'm Amigo, Brand Business Manager.

After pondering what to write about in my first post, I decided to start by talking about 366 (Sanrokuroku), a brand that I have a strong personal attachment to.
Do you always have trouble choosing a gift?
The starting point was a situation that everyone has experienced at least once.
"366" was born from the idea that it is more important to remember someone's important day than the "item" itself, and it is a gift that gives the date.

The 366 combinations are made up of 12 oils per month x 31 scents per day = 366 days.
Of all the five senses, scent is the one most easily associated with memory, and even a slight scent can remind you of the day and person who gave it to you.

For the giver, this date gift is not just about giving a "thing," but also about experiencing the feeling through a scent. "Ah, they remembered this day!" Imagine the moment when the recipient thinks, and it's a little exciting and thrilling, a true joy of gift-giving.

By "giving a date," we hope to convey the giver's feelings through the fragrance, leading to a memorable gift experience for the recipient.

Next time, we'll talk about the background behind the production of 366 products!
Stay tuned.