[Connecting people, encountering things] A novelty campaign is being held to commemorate the renewal of the F.room online store!

Starting November 28, 2025 (Fri) 10:00 AM, F.room will be redesigning its website and renewing its concept! It has evolved into a space that better conveys the brand's worldview. With the launch of new brands and staff blogs, the site has been reborn as a place where you can not only shop but also enjoy the content!

<Limited Quantity> Novelty Campaign to Commemorate Renewal <br> Applies to all products! Receive an F.room original mini market bag and salt scrub set as a gift when you shop at the F.room ONLINE STORE!
The Mini Marche Bag is the perfect size for a quick trip or as a lunch bag! SWATi MARBLe's rich-scented body care product, "SAL T SCRUB BODY & BATH," is a 2-way product that can be used as both a body scrub and a bath salt! It comes with two scents, one for each!
*Ends while supplies last.


"Where people and things meet."
The concept of the F.room online store has been completely revamped, and new content has been added: "blog content" by the brand director and staff. While online, the blog offers a place where you can see people, similar to a real store, and includes the brand director's thoughts, the background to planning and development, recommended products from the staff, and a little bit about their daily lives. We hope this will provide customers with a more fulfilling shopping experience.

Take a peek at F.NOTE >>>

<F.room Director's Thoughts>
This site is not just a list of products.
It incorporates the attention to detail of each director, the real voices of staff members from their daily lives, and even casual conversations with friends. It's not the objects that speak, it's the people who speak.
A story that begins with one person's gaze eventually spreads from person to person, revealing different aspects and new discoveries about the same product.

That's the kind of online site we aim to be.